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WHY HEARD
MONEY MOVE$ START HERE
“We’re not just teaching dollars - we’re teaching destiny!”
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Meet Ms. Heard
Founder of Heard Financial, LaShawna Heard is on a mission to redefine what financial literacy looks like for today’s youth. With a passion for empowerment and a vision for generational impact, she launched the Heard Foundation to equip young minds with the tools to build wealth, make informed decisions, and lead financially responsible lives. Through dynamic workshops and strategic education, Lashawna is preparing tomorrow’s leaders to rise with confidence, clarity, and control over their financial futures.
42%
No emergency savings available
$6,434
Average credit card debt per person
82%
Money causes regular stress
47%
No financial plan in place
74%
Regret past money decisions
WHAT WE TEACH
Financial Goal Setting
Help youth set short-term and long-term financial goals, from buying their first car to investing in their future business.
What's Credit & Debt
Break down how credit scores work, how to build credit wisely, and how to avoid debt traps that target underserved communities.
Entrepreneurship & Wealth Building
Empower youth to monetize skills, start side hustles, and understand the difference between income and legacy.
Budgeting Basics
Teach students how to track income, manage expenses, and build a budget that reflects their goals....not just their needs.
Banking & Digital Finance
Teach how to open and manage checking/savings accounts, use mobile banking apps, and understand fees and fraud protection.
Saving & Compound Growth
Show how small, consistent savings can grow over time through interest and smart habits—turning pennies into power.
Intro to Investing
Demystify stocks, ETFs, and retirement accounts. Teach the basics of risk, reward, and how to start early—even with $10.
Support the Movement. Invest in the Future.
Every dollar you give to Heard Financial fuels youth empowerment—from bank accounts to backpacks, workshops to warm meals. Choose your impact level, from Seed Sower ($25) to Kingdom Work ($1,000), and help us build confidence, clarity, and generational wealth.
STUDENT REVIEWS
[Q1/2025]
"Ms. Heard made budgeting feel like a superpower. I went from spending everything to saving 30% of my part-time job money."
Jalen, 17
[Q2/2025]
"I opened my first savings account after her workshop. Now I'm planning for college without stressing my parents."
Ayanna, 16
[Q3/2025]
"Understanding compound interest changed my life. I started investing with $20 and now I see my money actually growing."
Marcus, 18
[Q4/2025]
"The credit score workshop was eye-opening. I'm building my credit early so I can buy a house before I'm 25."
Zoe, 17
WORK$HOPS
Last But Not Least: Fun Moments
WINTER SNEAKER BALL
WINTER SNEAKER BALL
WINTER SNEAKER BALL
I LOVE THESE KIDS!
HELD BY HEARD FINANCIAL FOUNDATION